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Better Energy
Better Taste
Better For You

A bar for every moment

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CAFFEINATE YOUR WAY

A bar for every moment

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"In a crowded market, it takes something special for a health food brand to stand out from the crowd. The only naturally caffeinated health snack on the Australian market, these thoughtfully made wholefood bars are a unicorn travel snack: plant-based, naturally energising, and reducing food/ coffee waste one bar at a time."

Luxonmade

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"I take an energy bar with me every time I go on a long bike ride, but they are emergency calories I hope to never eat because I hate bars. But these bright, confident, and summery, even—totally changed my mind. They’re a far cry from the dank sludge I associate with coffee leftovers."

Maggie Lange- Bon Appetit

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"Their innovative snack bars aren’t just a delicious pick-me-up, but also a champion for both your health and the planet. Inspired by Lachlan’s triathlete family and Vanessa’s Colombian heritage, a passion for healthy eating and a keen eye for sustainability were at the heart of I Am Grounded’s creation."

Matilda Rudd- 7 News.com.au

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"From the time coffee is harvested to when it is consumed, research published in the Journal of Food Science and Technology shows that over 95 percent of the plant’s biomass is wasted. This is because there is demand for the seeds, but not the surrounding fruit or other parts of the plant. I Am Grounded has turned coffee fruit into energy bars since 2019, saving over 33,000 kilograms of fruit, or the equivalent weight of about 5.5 African elephants."

Food Tank

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"Aussies’ addiction to coffee is another factor, with billions of kilos of fruit wasted each year to support our habit. The average Australian will consume 11kg of coffee beans each year, totalling 57kg of coffee fruit. The discarded fruit releases about 16.6 million tonnes of CO2 emissions into the environment each year as it rots. Brisbane-based entrepreneur Vanessa Murillo has decided to do something about this, making energy bars out of the discarded coffee fruit."

News.com.au

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5 STAR REVIEWS
450,000+ HAPPY CUSTOMERS

We've sold over 500,000 bars to happy Australians.

Why they love us?
-Natural Coffee Fruit caffeine = jitter free energy.
-NO artificial sweeteners or alcohol sugars.
-All natural, whole ingredients.
-Tastes like a soft nut bar - not crumbly or chalky.

Try our bar sampler
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COFFEE FRUIT ENERGY

Upcycled from becoming waste, we rescue an estimated 50g of coffee fruit in every snack which is a natural byproduct from the coffee farming process. The coffee fruit contains incredible amounts of antioxidants, gentle natural caffeine & is considered a nootropic that aids in mood, brain function and focus. 

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WHY CHOOSE US

Feel energised without the crash!

Containing 35.5mg - 85mg of natural caffeine that provides clean jitter-free energy!

FAQ's

Kidzone

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A FUTURE WORTH UPCYCLING FOR

The average coffee drinker will consume 11kg of coffee beans per year producing roughly 57kg of coffee fruit waste. With an estimated 3 billion cups of coffee consumed every day, this massive demand results in approximately 20 billion kilos of coffee fruit waste created each year, about 3,300 + Olympic size swimming pools!

We see this waste problem as an opportunity to empower a positive change in coffee.

Our sustainability approachOur Sustainability Approach

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